Understanding Cognitive Biases in Persuasion: A Guide to Protect Yourself
As human beings, we are susceptible to cognitive biases—patterns of thinking that can lead us to make irrational decisions and judgments. These biases are often exploited by others, particularly in persuasion. In this article, we will explore four common cognitive biases that are frequently leveraged to influence and persuade individuals. Real-world examples illustrate each bias, …
